You were born to breathe.
OnePuff is a unique smoking cessation program that has been proven to disrupt the smoking cycle through sensory disengagement. Designed by Clinical Tobaccologist and smoking cessation coach Sidney Pratt, OnePuff does not replace nicotine using alternative chemicals or foreign substances of any kind.
Going cold turkey is not the solution to stop smoking. It’s not about quitting—it’s about switching to something better than smoking. With OnePuff, you’ll switch to a deeper understanding of why you inhale that cigarette instead of clean air.
OnePuff takes you from precontemplation to action in 7 days.
OnePuff is an innovative product first proven in Costa Rica and reported in Scientific American. Today, OnePuff is an international movement that includes the global OnePuff community that understands and supports you no matter where you are, day or night.
WHO WE ARE
OnePuff was founded by Sidney Pratt, a former smoker who conquered the cigarette smoking through a remarkable discovery he made 30 years ago.
One evening during a power outage, Sidney found that the satisfaction of smoking was dramatically reduced without the sensory cue of being able to see cigarette smoke. He then embarked on a journey of understanding the role of sensory engagement while smoking, then developed a program based on this profound insight. The program subsequently flourished in Costa Rica with hundreds of smokers conquering their addiction thanks to OnePuff. Today, Sidney believes his program should be available to everyone regardless of where they live. Smoking has no borders, so wherever you find smoking today, you can now find relief with OnePuff.
Sidney Pratt
CEO
In 1992, Sidney created the program that’s now OnePuff. In 2011 he underwent core training at the University of Massachusetts Medical School Tobacco Treatment Specialist Training Program, then opened the first private tobacco cessation clinic in Costa Rica. He and his partners founded Pratt Labs in Miami, Florida in 2020.
Brad Fassbender
CFO
Since 2008, Brad has been working in the healthcare space, where he saw firsthand the effects of smoking through COPD patients who were dependent on pulmonary services after years of smoking. In 2017, Brad and Sidney began their collaboration that culminated in the OnePuff smoking cessation solution.
Luis Forero
CTO
Lucho is a co-founder with an extensive tech background. For over 10 years, he worked with Hughes Network Systems in satellite infrastructure. He holds a Masters in Electrical Engineering, a marketing degree from UC Berkeley, and an Executive MBA from the University of Miami. He is also the CMO of Secure SMS where he heads up global sales.
Become
smoke-Free
our mission
To inspire people to embrace a lifelong philosophy of breathing clean air
our
Vision
To end the story of smoking through conviction, not restriction
Our
values
Transformation.
Health and community.
Positive behavior change.